GO GREEN : Safexpress uses truck container as an art medium
Uses old container to spread its Go Green message
Renowned artist to paint the container at Select City Walk, New Delhi
Safexpress, India’s largest logistics company, has partnered with this year’s edition of public art festival PUBLICA. Anchored by Ms. Surbhi Modi, PUBLICA is an art initiative that involves top Indian and international artists create site-specific works.
Speaking about the same, Ms. Divya Jain, Founder & CEO of Safeducate, India’s premier supply chain training institute and a part of Safexpress Group said, “This remarkable public art festival will involve the creation of a very unique artwork, where an artist will spend two weeks in a truck container, painting it and making it the canvas for his expression. Trucks are rarely the subject of casual conversation, unless of course one is voicing their many negatives. This extraordinary project, however, seeks to change that. It seeks to capture the beauty and the dreams that a mere truck container can evoke leaving the staunchest among us incredulous and hopefully, believers.” This incredible project of converting a truck container into a piece of art has been conceptualized by Ms. Divya Jain.
Ms. Jain explained, “We have placed our truck container at the Select City Mall at New Delhi. Here renowned artist Mr. Bhuwal Prasad, who has previously exhibited at the 6th Beijing International Art Biennale, will create his latest masterpiece live on the theme of GO GREEN. The container itself is a unique green innovation by Safexpress Group, wherein we have been continuously refurbishing old, end-of-life containers to develop mobile Container Schools. In this case, we are creating a mobile artwork, which will spread the vital message about conserving our resources and saving our environment.”
Notably, Safexpress has been driving its ‘Go Green with Safexpress’ campaign for the last decade. They have educated millions about the importance of going green and have helped countless firms develop a Green Supply Chain.
About Ms. Divya Jain, Founder & CEO, Safeducate
Ms. Divya Jain is the Founder & CEO of Safeducate, India’s premier supply chain training institute. Safeducate is a CILT (Chartered Institute of Logistics & Transport) accredited institute and offers vocational and diploma courses for supply chain employability. At Safeducate, Ms. Jain is leading a competent team of trainers who continuously strive towards developing a talent pool of proficient supply chain & logistics professionals. Safeducate has trained over 30,000 people since its inception in 2007. Ms. Divya Jain understands the Indian supply chain & logistics industry very well and is able to identify the skill requirements at each operating level to ensure that the learning and development programs get the right-skilled individuals as per industry needs. Ms. Jain has been accredited with launching India’s First Container School recently. The Safeducate Container School was inaugurated by Honorable Prime Minister. Mr. Narendra Modi and Honorable Minister of State for Skill Development & Enterpreneurship, Mr. Rajiv Pratap Rudy. Ms. Jain has created this unique innovation in the field of education and skill development under the aegis of Pradhan Mantri Kaushal Vikas Yojana launched by Ministry of Skill Development & Entrepreneurship and NSDC. This community outreach initiative by Ms. Divya Jain is an outstanding endeavour to help the Government provide high quality skill training at even the remotest areas in the country. Ms. Jain is an acclaimed author and has written ‘Horn Please’ – a book focusing on the trucking profession in India. Ms. Divya Jain has a graduate degree in B.A. (Honors) Economics from Hindu College (Delhi University), and a Masters in Management from Cambridge University (UK). She also has a Law Degree (LL.B.) from University of London.
About Safexpress
Safexpress began its journey in 1997 with a mission of delivering logistics excellence to its customers and ensuring their success. Today, the firm has firmly entrenched itself as the ‘Knowledge Leader’ and ‘Market Leader’ of supply chain & logistics industry in India.
Safexpress offers innovative solutions which are designed to meet all the distribution requirements of an organization, through its fully-integrated surface, air and multimodal infrastructure & facilities. Safexpress covers all 680 districts of India through its massive distribution network of over 610 destinations. The company has a fleet of over 4500 GPS-enabled vehicles, operating 365 days a year on more than 1000 defined routes across the country. The firm delivers in excess of 80 million packages to over 5000 corporates in India. Safexpress ensures time-definite and absolutely safe deliveries to every square inch of the country.